David's Cookies Mother's Day 2009
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Cadburys - an English Chocolate Institution

Friday, May 8, 2009 at 4:49 AM

Cadbury's is perhaps the Chocolate i know the best, and have eaten the most of during my life. This is primarily due to the fact that i was born in the U.K. and grew up with hundreds of Cadbury's products in plain view in every conrer shop. Cadbury's chocolate has now become so populare that is is available in Thailand (where i now live), in every Seven Eleven shop, and a lot of local small supermarkets stock Cadbury's too!

Here's what Cadbury's themselves have to say about some of their products;

Cadbury Dairy Milk is Britain’s favourite chocolate and was launched in 1905.
It is sold in 33 countries as diverse as Thailand, South Africa and Canada.
Cadbury Dairy Milk Chocolate Bar 2.6oz-pack 3 Bars


Here is a basic History of Cadburys Products (taken from cadbury's Website)

1824

John Cadbury opens his first shop in Bridge Street, Birmingham, selling tea, coffee, cocoa and drinking chocolate.

1831

John Cadbury moves into manufacturing, renting an old malthouse in Crooked Lane to make cocoa and drinking chocolate.





1866

After buying a cocoa press from a Dutch manufacturer Cadbury Brothers launch a new product with no added starch, Cocoa Essence.

1875

The first Cadbury Easter Eggs were produced. Made of dark chocolate they contained sugar-coated chocolate drops.

1897

The first Cadbury milk chocolate goes on sale, made of milk powder paste, cocoa mass, cocoa butter and sugar.

1905




Cadbury Dairy Milk was launched in a bid to rival Swiss products and take advantage of new technology. Dairy milk is perhaps one of the longest surviving and best selling of all cadbury Chocolate products. I myself must have consumed 2000 of them in my lifetime!

Buy Cadburys Dairy Milk Chocolate Bars' 2.6oz-pack 3 Bars

1908


Bournville chocolate was first produced, taking its name from the factory where it was made.

1914

J.S. Fry & Sons launched Fry’s Turkish Delight, rose-flavoured Turkish delight covered in milk chocolate.

1915

Milk Tray launched, as an ‘everyday’ box of chocolates – stylish but without frills. I love the original TV Commercial Ad for Milk tray it feels so Nostalgic to watch it. The James Bond style approach was a hit when it comes to catching the viewer's interest. I must have both received and given tens of these chocolate boxes (as we call them in UK). Grandma and Mum always got one on Brithdays and Mother's day. It was always a classic gift and served us many times when we couldn't think what to buy the person for their birthday, or special day.

Watch some of the Old Cadbury's Milk Tray as a playlist. It's almost as exciting as watching a 007 James Bond Movie.
The one below is from 1978 and was a classic - the motto of the product became a common phrase used when a man went out of his way for any reason to acheive something (!) "And all because, the Lady Loves, Milk Tray"
My favourite of all the ads made for Milk Tray is the speedboat ad from 1970s. I have included it as a google video below for you to enjoy and see why i like it so much!


1920

Cadburys Flake Case of 24

Flake is born, when a Cadbury employee notices how chocolate drained off the moulds formed a stream of folded chocolate. The motto "Only the Crumbliest, Flakiest Chocolate; Tastes like Chocolate never Tasted Before!" became known worldwide with the famous TV Commercial for Cadbury's Flake Chocolate. The flaky consistency of this product became the favourite of many, with varied techniques appearing of how to dispose of the remaining choco flakes which crumbled off in the packet whilst biting off chunks of this wonderful creation of chocolate genius.




Watch Cadbury FlakeClassic Ad (1969)


Watch Cadbury's Flake advert - 1985



1929

Crunchie, honeycomb covered in thick milk chocolate, is launched by J.S. Fry & Sons.


Visit the website of Crunchie on "Get That friday feeling" dot com

Click on the images of the Crunchie Bars to order some.

1938

Cadbury Roses hit the shops, with distinctive blue packaging and a rose design.

1948

Fudge was launched. Still popular today it became most famous for its advertising jingle ‘A finger of fudge is just enough…’

1958

Fry’s launched Picnic, made of caramel, raisins, peanuts and milk chocolate, in 1958.

1967

The Aztec bar was launched as a rival to Mars with a lavish TV campaign and life size cardboard Aztec warriors in shops.

1970

Curly Wurly first appeared in this year. It was voted the best ‘retro’ chocolate bar still in general production in 2004.

1971

Cadbury Creme Eggs first appeared in this year, though the company had made cream-filled eggs since 1923.





1981

Wispa is launched this year. After a prominent TV advertising campaign in 1983 it becomes an iconic product of the 1980s.

1985

Boost was launched this year. Originally a Coconut Boost it’s evolved since and various versions have been on sale, with Biscuit Boost being launched in 1989

1996

Fuse launched selling 40 million bars in the first week, and becoming the UK’s favourite confectionery within eight weeks.

1999

Cadbury Heroes first appear on the shelves – a tub full of miniature bars including Dairy Milk, Twirl, Fudge and Crunchie.

2007

Wispa is relaunched for a limited time after an online petition and campaign by members of the public.

2008

Twisted arrives in the shops. This bar filled with Creme Egg fondant makes the Creme Egg experience available all year round.

2008

Wispa is now permanently back on the shelves after its successful temporary relaunch in 2007.




Cadbury Dairy Milk continues to go from strength to strength today with more than 250 million bars sold every year. There are twelve different varieties to enjoy including Whole Nut, Fruit & Nut and new Apricot Crumble Crunch and Cranberry and Granola.

Every ½ pound of Cadbury Dairy Milk contains a glass and a half full of fresh liquid milk.

One of my favourites as a child was Cadbury's Creme Eggs. At first, they were only available at Eastertime, but they bec ame so popular that they began appearing in sweet shops all the year round after a year or two (to my delight). I used to love biting the top of the egg, and then slowly scooping the yellow and white filling out with my tongue. Then i would eat the empty chocolae husk at the end. I can't buy them here in Thailand in the shops, but luckily i can order per ems over Amazon, and buy these in boxes to last me a while.


Signature Tower - Truffles, English Toffee, Soft Centers, Brittle & More! 56 oz.



David's Cookies Mother's Day 2009

1 Responses to Cadburys - an English Chocolate Institution

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